Page 24 - Sales & Service Excellence 2019
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22 SALES & SERVICE EXCELLENCE
SHOW THAT
YOU UNDERSTOOD AND REFORMULATE
LATEST SURVERYS SHOW THAT THIS STEP IS CRITICAL TO SIGNIFICANTLY INCREASE SALES AND CUSTOMER LOYALTY.
Your objective should be to connect with your client, start a friendly conversation about her concerns. Show her that you want to give her solutions adapted to her needs.
“If I understand your concern correctly, you would like to improve the quality of your skin by focusing on reducing your dark spots.”
This is an opportunity to answer her questions in a precise and expert way. Your answers must, however, be simple enough to be understood and should be adapted to her level of information.
Above all, your client must not feel that you are trying to reach your sales objectives.
