Page 53 - The Brand 2019
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Launch of a new Trésor
Lancôme breathed new life into Trésor, the fragrance for treasured moments. It speaks to emotion, never ceases to stir the heart and embodies all the facets of absolute love. Even its color is a rare achievement: a glorious, golden coral, so every drop opens like petals on the skin.
1990
Trésor is presented in an inverted pyramid of crystal, as if captured in the heart of a jewel.
Over twenty five years later, Trésor is still one of the most adored and successful fra- grances in the world.
THE BRAND 51
